{"id":2017,"date":"2022-04-26T16:33:01","date_gmt":"2022-04-26T09:33:01","guid":{"rendered":"https:\/\/truongphong.net\/?p=2017"},"modified":"2022-04-26T16:33:01","modified_gmt":"2022-04-26T09:33:01","slug":"loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua","status":"publish","type":"post","link":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/","title":{"rendered":"Lo\u1ea1i qu\u1ea3ng c\u00e1o v\u00e0 c\u00e1ch qu\u1ea3ng c\u00e1o facebook hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p>Trong h\u01b0\u1edbng d\u1eabn d\u00e0nh cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u n\u00e0y, ch\u00fang ta s\u1ebd xem x\u00e9t \u0111i\u1ec1u g\u00ec khi\u1ebfn Facebook tr\u1edf th\u00e0nh m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o ph\u1ed5 bi\u1ebfn v\u1edbi r\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u v\u00e0 h\u01b0\u1edbng d\u1eabn b\u1ea1n t\u1eebng b\u01b0\u1edbc v\u1ec1 c\u00e1ch thi\u1ebft l\u1eadp chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Facebook (c\u00e1ch qu\u1ea3ng c\u00e1o facebook hi\u1ec7u qu\u1ea3) \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">M\u1ee5c l\u1ee5c<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69d5a8fa3db46\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" 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href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Hinh_anh\" >H\u00ecnh \u1ea3nh<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Video\" >Video<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Bang_chuyen\" >B\u0103ng chuy\u1ec1n\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Bo_suu_tap\" >B\u1ed9 s\u01b0u t\u1eadp<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Tiep_theo_cung_tim_hieu_cach_quang_cao_facebook_hieu_qua_nhe\" >Ti\u1ebfp theo, c\u00f9ng t\u00ecm hi\u1ec3u c\u00e1ch qu\u00e0ng c\u00e1o facebook hi\u1ec7u qu\u1ea3 nh\u00e9!!!<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_1_Thiet_lap_Trinh_quan_ly_doanh_nghiep_tren_Facebook_cua_ban\" >B\u01b0\u1edbc 1: Thi\u1ebft l\u1eadp Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p tr\u00ean Facebook c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_2_Cai_dat_Facebook_pixel\" >B\u01b0\u1edbc 2: C\u00e0i \u0111\u1eb7t Facebook pixel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_3_Tao_doi_tuong_Facebook\" >B\u01b0\u1edbc 3: T\u1ea1o \u0111\u1ed1i t\u01b0\u1ee3ng Facebook<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Nham_muc_tieu_lai_Chuyen_doi_khan_gia_nong_nhiet\" >Nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i: Chuy\u1ec3n \u0111\u1ed5i kh\u00e1n gi\u1ea3 n\u1ed3ng nhi\u1ec7t<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Tiem_nang_Tim_kiem_khach_hang_moi\" >Ti\u1ec1m n\u0103ng: T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_4_Tao_chien_dich_quang_cao_Facebook\" >B\u01b0\u1edbc 4: T\u1ea1o chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Facebook<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_5_Thiet_lap_bo_quang_cao_dau_tien_cua_ban\" >B\u01b0\u1edbc 5: Thi\u1ebft l\u1eadp b\u1ed9 qu\u1ea3ng c\u00e1o \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_6_Chon_quang_cao_cua_ban_quang_cao_cua_ban\" >B\u01b0\u1edbc 6: Ch\u1ecdn qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n (qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/loai-quang-cao-va-cach-quang-cao-facebook-hieu-qua\/#Buoc_7_Toi_uu_hoa_cac_chien_dich_Facebook_cua_ban\" >B\u01b0\u1edbc 7: T\u1ed1i \u01b0u h\u00f3a c\u00e1c chi\u1ebfn d\u1ecbch Facebook c\u1ee7a b\u1ea1n<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 id=\"2\"><span class=\"ez-toc-section\" id=\"Cac_loai_quang_cao_Facebook\"><\/span><span>C\u00e1c lo\u1ea1i qu\u1ea3ng c\u00e1o Facebook<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n trong c\u00e1ch qu\u1ea3ng c\u00e1o Facebook hi\u1ec7u qu\u1ea3 ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n v\u00e0 c\u00e1c <\/span><a href=\"https:\/\/www.shopify.com\/blog\/115169861-6-types-of-facebook-ads-that-will-win-customers-and-keep-them-coming-back\" target=\"_blank\" rel=\"noopener noreferrer\"><span>lo\u1ea1i qu\u1ea3ng c\u00e1o Facebook<\/span><\/a><span>\u00a0b\u1ea1n s\u1eed d\u1ee5ng.\u00a0Tuy nhi\u00ean, vi\u1ec7c t\u1ea1o ra c\u00e1c qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3, c\u00f3 hi\u1ec7u su\u1ea5t cao l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c \u0111\u1ed1i v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u v\u00ec c\u00f3 r\u1ea5t nhi\u1ec1u lo\u1ea1i kh\u00e1c nhau \u0111\u1ec3 l\u1ef1a ch\u1ecdn.\u00a0<\/span><\/p>\n<p><span>\u0110\u1ec3 gi\u00fap v\u01b0\u1ee3t qua r\u00e0o c\u1ea3n n\u00e0y, ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u01b0a ra n\u0103m \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o Facebook ch\u00ednh m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hinh_anh\"><\/span><span>H\u00ecnh \u1ea3nh<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh \u0111\u01a1n l\u1ebb l\u00e0 ti\u00eau chu\u1ea9n cho qu\u1ea3ng c\u00e1o Facebook.\u00a0Ch\u00fang d\u1ec5 t\u1ea1o, cung c\u1ea5p m\u1ed9t \u0111\u1ecbnh d\u1ea1ng r\u00f5 r\u00e0ng \u0111\u1ec3 b\u1ea1n qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh v\u00e0 l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 nh\u1ea5t.\u00a0Trong m\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Facebook, m\u1ed9t lo\u1ea1t\u00a0<\/span><a href=\"https:\/\/www.facebook.com\/business\/news\/insights\/creative-combinations-that-work#\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>qu\u1ea3ng c\u00e1o ch\u1ec9 c\u00f3 \u1ea3nh ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n c\u00e1c \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o kh\u00e1c<\/span><\/a><span>\u00a0trong vi\u1ec7c th\u00fac \u0111\u1ea9y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp duy nh\u1ea5t.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Video\"><\/span><span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Video<\/span><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Qu\u1ea3ng c\u00e1o video cho ph\u00e9p b\u1ea1n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m ho\u1eb7c th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh v\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi xem trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u.\u00a0B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o qu\u1ea3ng c\u00e1o video trong Tr\u00ecnh qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o c\u1ee7a Facebook ho\u1eb7c t\u0103ng c\u01b0\u1eddng m\u1ed9t b\u00e0i \u0111\u0103ng c\u00f3 video t\u1eeb trang Facebook c\u1ee7a b\u1ea1n.\u00a0Nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y xu\u1ea5t hi\u1ec7n tr\u00ean Facebook, Instagram, Audience Network v\u00e0 Messenger.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Bang_chuyen\"><\/span><span>B\u0103ng chuy\u1ec1n\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o b\u0103ng chuy\u1ec1n \u0111\u1ec3:<\/span><\/p>\n<ul>\n<li><span>Gi\u1edbi thi\u1ec7u nhi\u1ec1u s\u1ea3n ph\u1ea9m v\u00e0 li\u00ean k\u1ebft \u0111\u1ebfn c\u00e1c trang \u0111\u00edch kh\u00e1c nhau<\/span><\/li>\n<li><span>Tr\u01b0ng b\u00e0y c\u00e1c g\u00f3c \u0111\u1ed9 kh\u00e1c nhau c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m \u0111\u1ec3 th\u00f4ng b\u00e1o cho ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng<\/span><\/li>\n<li><span>Gi\u1ea3i th\u00edch quy tr\u00ecnh ho\u1eb7c cung c\u1ea5p h\u01b0\u1edbng d\u1eabn\u00a0<\/span><\/li>\n<li><span>Tr\u00ecnh b\u00e0y m\u1ed9t h\u00ecnh \u1ea3nh l\u1edbn tr\u00ean nhi\u1ec1u khung h\u00ecnh \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m phong ph\u00fa h\u01a1n<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Bo_suu_tap\"><\/span><span>B\u1ed9 s\u01b0u t\u1eadp<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2037 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-09-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-09\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-09-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-09-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-09-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-09.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p><span>\u0110\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o b\u1ed9 s\u01b0u t\u1eadp bao g\u1ed3m to\u00e0n m\u00e0n h\u00ecnh,\u00a0<\/span><a href=\"https:\/\/www.facebook.com\/business\/ads\/instant-experiences-ad-destination\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>Tr\u1ea3i nghi\u1ec7m t\u1ee9c th\u00ec<\/span><\/a><span>\u00a0\u0111\u1ec3 gi\u00fap m\u1ecdi ng\u01b0\u1eddi duy\u1ec7t v\u00e0 mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n d\u1ec5 d\u00e0ng h\u01a1n.\u00a0Nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y bao g\u1ed3m h\u00ecnh \u1ea3nh b\u00eca ho\u1eb7c video v\u00e0 c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb nhi\u1ec1u s\u1ea3n ph\u1ea9m b\u00ean d\u01b0\u1edbi.\u00a0<\/span><\/p>\n<p><span>Qu\u1ea3ng c\u00e1o b\u1ed9 s\u01b0u t\u1eadp l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 gi\u1edbi thi\u1ec7u danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, cung c\u1ea5p tr\u1ea3i nghi\u1ec7m duy\u1ec7t web th\u00fa v\u1ecb v\u00e0 gi\u00fap chuy\u1ec3n s\u1ef1 quan t\u00e2m th\u00e0nh doanh s\u1ed1 b\u00e1n h\u00e0ng.\u00a0<\/span><span>B\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y tr\u00ean B\u1ea3ng tin Facebook, ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u c\u1ee7a Instagram v\u00e0 th\u1eadm ch\u00ed l\u00e0 C\u00e2u chuy\u1ec7n tr\u00ean Instagram.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tiep_theo_cung_tim_hieu_cach_quang_cao_facebook_hieu_qua_nhe\"><\/span>Ti\u1ebfp theo, c\u00f9ng t\u00ecm hi\u1ec3u c\u00e1ch qu\u00e0ng c\u00e1o facebook hi\u1ec7u qu\u1ea3 nh\u00e9!!!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>L\u00e0m theo h\u01b0\u1edbng d\u1eabn c\u00e1ch qu\u1ea3ng c\u00e1o Facebook hi\u1ec7u qu\u1ea3 n\u00e0y \u0111\u1ec3 thi\u1ebft l\u1eadp v\u00e0 kh\u1edfi ch\u1ea1y qu\u1ea3ng c\u00e1o \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea1n.<\/p>\n<h3 id=\"8\"><span class=\"ez-toc-section\" id=\"Buoc_1_Thiet_lap_Trinh_quan_ly_doanh_nghiep_tren_Facebook_cua_ban\"><\/span><span>B\u01b0\u1edbc 1: Thi\u1ebft l\u1eadp Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p tr\u00ean Facebook c\u1ee7a b\u1ea1n<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Nhi\u1ec1u ng\u01b0\u1eddi t\u1eeb b\u1ecf n\u1ed7 l\u1ef1c qu\u1ea3ng c\u00e1o tr\u00ean Facebook v\u00ec h\u1ecd thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n kh\u00f4ng \u0111\u00fang c\u00e1ch ho\u1eb7c b\u1ecb cho\u00e1ng ng\u1ee3p b\u1edfi v\u00f4 s\u1ed1 t\u00f9y ch\u1ecdn qu\u1ea3ng c\u00e1o c\u1ee7a Facebook \u0111\u1ebfn n\u1ed7i h\u1ecd kh\u00f4ng bao gi\u1edd th\u1ef1c s\u1ef1 ch\u1ea1y \u0111\u01b0\u1ee3c m\u1ed9t chi\u1ebfn d\u1ecbch.<\/span><\/p>\n<p><span>V\u00ec v\u1eady, \u0111\u1ec3 b\u1eaft \u0111\u1ea7u th\u00e0nh c\u00f4ng, tr\u01b0\u1edbc ti\u00ean b\u1ea1n mu\u1ed1n \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n \u0111\u00e3 thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c.<\/span><\/p>\n<p><span>Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p l\u00e0 ph\u1ea7n c\u1ee7a Facebook ch\u1ee9a t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Facebook, c\u00e1c trang kinh doanh v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 kh\u00e1c m\u00e0 b\u1ea1n s\u1ebd c\u1ea7n \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p><span>\u0110\u1ec3 t\u1ea1o t\u00e0i kho\u1ea3n Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p Facebook c\u1ee7a b\u1ea1n, h\u00e3y truy c\u1eadp\u00a0<\/span><a href=\"https:\/\/business.facebook.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>business.facebook.com<\/span><\/a><span>\u00a0v\u00e0 nh\u1ea5p v\u00e0o T\u1ea1o t\u00e0i kho\u1ea3n.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2040 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-01-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-01\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-01-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-01-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-01-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-01.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p><span>Facebook s\u1ebd h\u1ecfi b\u1ea1n t\u00ean doanh nghi\u1ec7p, trang doanh nghi\u1ec7p tr\u00ean Facebook c\u1ee7a b\u1ea1n (h\u00e3y\u00a0<\/span><a href=\"http:\/\/www.facebook.com\/pages\/creation\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>t\u1ea1o m\u1ed9t trang \u0111\u1ea7u ti\u00ean<\/span><\/a><span>\u00a0n\u1ebfu b\u1ea1n ch\u01b0a c\u00f3), t\u00ean v\u00e0 \u0111\u1ecba ch\u1ec9 email c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p><span>Ti\u1ebfp theo, b\u1ea1n s\u1ebd c\u1ea7n t\u1ea1o ho\u1eb7c th\u00eam t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o hi\u1ec7n c\u00f3.\u00a0\u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1eb1ng c\u00e1ch ch\u1ecdn C\u00e0i \u0111\u1eb7t doanh nghi\u1ec7p trong menu Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p, sau \u0111\u00f3 nh\u1ea5p v\u00e0o C\u00f4ng c\u1ee5 kh\u00e1c v\u00e0 C\u00e0i \u0111\u1eb7t t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2041 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-02-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-02\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-02-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-02-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-02-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-02.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p><span>B\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c \u0111\u01b0a \u0111\u1ebfn m\u1ed9t c\u1eeda s\u1ed5 m\u1edbi v\u00e0 \u0111\u01b0\u1ee3c cung c\u1ea5p t\u00f9y ch\u1ecdn th\u00eam t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o hi\u1ec7n c\u00f3, y\u00eau c\u1ea7u quy\u1ec1n truy c\u1eadp v\u00e0o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o ho\u1eb7c t\u1ea1o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o m\u1edbi.\u00a0<\/span><span>N\u1ebfu b\u1ea1n ch\u01b0a t\u1eebng qu\u1ea3ng c\u00e1o tr\u00ean Facebook tr\u01b0\u1edbc \u0111\u00e2y, h\u00e3y nh\u1ea5p v\u00e0o T\u1ea1o T\u00e0i kho\u1ea3n Qu\u1ea3ng c\u00e1o M\u1edbi v\u00e0 l\u00e0m theo l\u1eddi nh\u1eafc.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2042 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-03-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-03\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-03-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-03-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-03-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-03.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p>B\u00e2y gi\u1edd b\u1ea1n \u0111\u00e3 thi\u1ebft l\u1eadp Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p v\u00e0 k\u1ebft n\u1ed1i n\u00f3 v\u1edbi trang doanh nghi\u1ec7p Facebook v\u00e0 t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh, m\u00e0n h\u00ecnh ch\u00ednh c\u1ee7a b\u1ea1n s\u1ebd gi\u1ed1ng nh\u01b0 sau:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2043 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-04-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-04\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-04-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-04-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-04-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-04.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p>\u0110\u00e2y l\u00e0 trung t\u00e2m qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 \u0111i\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn t\u1ea5t c\u1ea3 c\u00e1c l\u0129nh v\u1ef1c kinh doanh kh\u00e1c nhau c\u1ee7a m\u00ecnh tr\u00ean Facebook.<\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/truongphong.net\/cach-co-tich-xanh-tren-facebook\/\">T\u00edch xanh Facebook l\u00e0 g\u00ec? C\u00e1ch c\u00f3 t\u00edch xanh tr\u00ean facebook<\/a><\/strong><\/p>\n<h3 id=\"9\"><span class=\"ez-toc-section\" id=\"Buoc_2_Cai_dat_Facebook_pixel\"><\/span><span>B\u01b0\u1edbc 2: C\u00e0i \u0111\u1eb7t Facebook pixel<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>M\u1ed9t trong nh\u1eefng n\u1ed7i th\u1ea5t v\u1ecdng ph\u1ed5 bi\u1ebfn nh\u1ea5t c\u1ee7a c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o Facebook m\u1edbi l\u00e0 kh\u00f4ng hi\u1ec3u li\u1ec7u qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd c\u00f3 th\u1ef1c s\u1ef1 ho\u1ea1t \u0111\u1ed9ng hay kh\u00f4ng.\u00a0B\u1ea1n c\u00f3 th\u1ec3 t\u0103ng b\u00e0i \u0111\u0103ng ho\u1eb7c th\u1eadm ch\u00ed thi\u1ebft l\u1eadp chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o trong Tr\u00ecnh qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o, nh\u01b0ng n\u1ebfu kh\u00f4ng c\u00e0i \u0111\u1eb7t\u00a0<\/span><a href=\"https:\/\/www.shopify.com\/blog\/72787269-relax-advertising-on-facebook-just-got-a-lot-easier\" target=\"_blank\" rel=\"noopener noreferrer\"><span>pixel Facebook<\/span><\/a><span>\u00a0, b\u1ea1n s\u1ebd kh\u00f4ng bi\u1ebft li\u1ec7u qu\u1ea3ng c\u00e1o c\u00f3 th\u00fac \u0111\u1ea9y b\u1ea5t k\u1ef3 doanh s\u1ed1 b\u00e1n h\u00e0ng n\u00e0o tr\u00ean trang web c\u1ee7a m\u00ecnh hay kh\u00f4ng.<\/span><\/p>\n<p><span>Pixel Facebook l\u00e0 \u0111i\u1ec3m k\u1ebft n\u1ed1i gi\u1eefa qu\u1ea3ng c\u00e1o Facebook v\u00e0 trang web c\u1ee7a b\u1ea1n.\u00a0Pixel l\u00e0 m\u00e3 theo d\u00f5i b\u1ea1n c\u1ea7n t\u1ea1o trong t\u00e0i kho\u1ea3n Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p v\u00e0 sau \u0111\u00f3 th\u00eam v\u00e0o trang web c\u1ee7a b\u1ea1n tr\u01b0\u1edbc khi b\u1ea1n b\u1eaft \u0111\u1ea7u tr\u1ea3 ti\u1ec1n cho qu\u1ea3ng c\u00e1o.\u00a0N\u00f3 cho b\u1ea1n th\u1ea5y t\u1ea5t c\u1ea3 c\u00e1c h\u00e0nh \u0111\u1ed9ng \u0111ang \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi kh\u00e1ch truy c\u1eadp v\u00e0o trang web c\u1ee7a b\u1ea1n th\u00f4ng qua c\u00e1c qu\u1ea3ng c\u00e1o tr\u00ean Facebook c\u1ee7a b\u1ea1n.\u00a0V\u1ec1 c\u01a1 b\u1ea3n, pixel Facebook kh\u00f4ng ch\u1ec9 cho b\u1ea1n bi\u1ebft li\u1ec7u qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u00fac \u0111\u1ea9y k\u1ebft qu\u1ea3 hay kh\u00f4ng m\u00e0 c\u00f2n cho bi\u1ebft nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng v\u00e0 ph\u1ea7n qu\u1ea3ng c\u00e1o c\u1ee5 th\u1ec3 m\u00e0 nh\u1eefng chuy\u1ec3n \u0111\u1ed5i \u0111\u00f3 \u0111\u1ebfn t\u1eeb \u0111\u00e2u.<\/span><\/p>\n<h3 id=\"10\"><span class=\"ez-toc-section\" id=\"Buoc_3_Tao_doi_tuong_Facebook\"><\/span><span>B\u01b0\u1edbc 3: T\u1ea1o \u0111\u1ed1i t\u01b0\u1ee3ng Facebook<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Nh\u1eafm m\u1ee5c ti\u00eau \u0111\u00fang ng\u01b0\u1eddi v\u1edbi qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi qu\u1ea3ng c\u00e1o Facebook.\u00a0Facebook c\u00f3 h\u00e0ng t\u1ef7 ng\u01b0\u1eddi d\u00f9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, v\u00ec v\u1eady vi\u1ec7c t\u00ecm ki\u1ebfm nh\u1eefng ng\u01b0\u1eddi c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng quan t\u00e2m \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n nh\u1ea5t y\u00eau c\u1ea7u s\u1eed d\u1ee5ng t\u00ednh n\u0103ng \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a Facebook.<\/span><\/p>\n<p><span>\u0110\u1ed1i t\u01b0\u1ee3ng l\u00e0 m\u1ed9t ph\u1ea7n trong Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o danh s\u00e1ch nh\u1eefng ng\u01b0\u1eddi \u0111\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau b\u1eb1ng qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh.\u00a0C\u00f3 m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng kh\u00e1c nhau c\u00f3 s\u1eb5n trong ph\u1ea7n \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u1ec3 gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh c\u00e1c danh s\u00e1ch n\u00e0y, nh\u01b0ng ch\u00fang c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chia th\u00e0nh hai danh m\u1ee5c l\u1edbn: nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i v\u00e0 t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Nham_muc_tieu_lai_Chuyen_doi_khan_gia_nong_nhiet\"><\/span><span>Nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i: Chuy\u1ec3n \u0111\u1ed5i kh\u00e1n gi\u1ea3 n\u1ed3ng nhi\u1ec7t<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span>Ai \u0111\u00f3 \u0111\u00e3 truy c\u1eadp trang web c\u1ee7a b\u1ea1n, th\u00eam th\u1ee9 g\u00ec \u0111\u00f3 v\u00e0o gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd ho\u1eb7c theo d\u00f5i b\u1ea1n tr\u00ean Instagram c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng s\u1ebd c\u00e2n nh\u1eafc mua th\u1ee9 g\u00ec \u0111\u00f3 t\u1eeb b\u1ea1n \u2014 h\u1ecd c\u00f3 th\u1ec3 ch\u1ec9 c\u1ea7n m\u1ed9t ch\u00fat \u0111\u1ed9ng vi\u00ean.<\/span><\/p>\n<p><span>N\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng duy\u1ec7t qua trang web c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u v\u00e0 sau \u0111\u00f3 th\u1ea5y m\u00ecnh b\u1ecb nh\u1eafm m\u1ee5c ti\u00eau b\u1edfi qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd m\u1ed7i khi b\u1ea1n m\u1edf Facebook ho\u1eb7c Instagram, th\u00ec \u0111\u00f3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \u201c\u00a0<\/span><a href=\"https:\/\/www.shopify.com\/blog\/facebook-retargeting\" target=\"_blank\" rel=\"noopener noreferrer\"><span>nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i<\/span><\/a><span>\u00a0\u201d, v\u00e0 \u0111\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o Facebook hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/span><\/p>\n<p><span>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o \u0111\u1ed1i t\u01b0\u1ee3ng\u00a0<\/span><a href=\"https:\/\/www.shopify.com\/blog\/facebook-retargeting\" target=\"_blank\" rel=\"noopener noreferrer\"><span>nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i tr\u00ean Facebook<\/span><\/a><span>\u00a0b\u1eb1ng t\u00ednh n\u0103ng\u00a0<\/span><a href=\"https:\/\/www.shopify.com\/blog\/56441413-the-beginners-guide-to-facebook-custom-audiences\" target=\"_blank\" rel=\"noopener noreferrer\"><span>\u0110\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh<\/span><\/a><span>\u00a0, n\u1eb1m trong ph\u1ea7n \u0110\u1ed1i t\u01b0\u1ee3ng c\u1ee7a Tr\u00ecnh qu\u1ea3n l\u00fd doanh nghi\u1ec7p.\u00a0\u0110\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh cung c\u1ea5p cho b\u1ea1n t\u00f9y ch\u1ecdn \u0111\u1ec3 khai th\u00e1c t\u1ea5t c\u1ea3 d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c thu th\u1eadp b\u1edfi pixel Facebook v\u00e0 c\u00e1c trang doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2044 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-05-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-05\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-05-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-05-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-05-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-05.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p><span>Khi t\u1ea1o \u0110\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c cung c\u1ea5p danh s\u00e1ch c\u00e1c ngu\u1ed3n kh\u00e1c nhau \u0111\u1ec3 l\u1ea5y t\u1eeb \u0111\u00f3.\u00a0<\/span><span>Ba ngu\u1ed3n ch\u00ednh m\u00e0 c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed s\u1ebd mu\u1ed1n s\u1eed d\u1ee5ng l\u00e0 t\u1ec7p kh\u00e1ch h\u00e0ng, l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp trang web v\u00e0 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Tiem_nang_Tim_kiem_khach_hang_moi\"><\/span><span>Ti\u1ec1m n\u0103ng: T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span>T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi l\u00e0 m\u1ed9t c\u00e1ch th\u1eadm ch\u00ed c\u00f2n t\u1ed1t h\u01a1n \u0111\u1ec3 m\u1edf r\u1ed9ng quy m\u00f4 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o Facebook h\u01a1n l\u00e0 nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc \u0111\u00e2y v\u00e0 chuy\u1ec3n \u0111\u1ed5i tr\u00ecnh duy\u1ec7t trang web.<\/span><\/p>\n<p><span>T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 &#8220;t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng&#8221; v\u00e0 li\u00ean quan \u0111\u1ebfn vi\u1ec7c qu\u1ea3ng c\u00e1o cho nh\u1eefng ng\u01b0\u1eddi ch\u01b0a mua h\u00e0ng c\u1ee7a b\u1ea1n ho\u1eb7c t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n tr\u1ef1c tuy\u1ebfn.\u00a0\u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, \u0111i\u1ec1u n\u00e0y bao g\u1ed3m ph\u1ea7n l\u1edbn h\u00e0ng t\u1ef7 ng\u01b0\u1eddi d\u00f9ng \u0111ang ho\u1ea1t \u0111\u1ed9ng c\u1ee7a Facebook v\u00e0 vi\u1ec7c quy\u1ebft \u0111\u1ecbnh l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft \u0111\u1ea7u thu h\u1eb9p danh s\u00e1ch \u0111\u00f3 c\u00f3 th\u1ec3 kh\u00f3 kh\u0103n.<\/span><\/p>\n<p><span>Facebook \u0111\u00e3 t\u1ea1o ra hai c\u00f4ng c\u1ee5 h\u1eefu \u00edch gi\u00fap c\u00e1c doanh nghi\u1ec7p t\u00ecm ki\u1ebfm nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi ti\u1ec1m n\u0103ng t\u1ed1t nh\u1ea5t.<\/span><\/p>\n<h3 id=\"11\"><span class=\"ez-toc-section\" id=\"Buoc_4_Tao_chien_dich_quang_cao_Facebook\"><\/span><span>B\u01b0\u1edbc 4: T\u1ea1o chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Facebook<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Nh\u1eefng qu\u1ea3ng c\u00e1o b\u1ea1n th\u1ea5y trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u Facebook c\u1ee7a ch\u00fang t\u00f4i \u2014 nh\u1eefng h\u00ecnh \u1ea3nh,\u00a0<\/span><a href=\"https:\/\/www.shopify.com\/blog\/facebook-video-ads-that-convert\" target=\"_blank\" rel=\"noopener noreferrer\"><span>video<\/span><\/a><span>\u00a0v\u00e0 b\u0103ng chuy\u1ec1n c\u00f3 k\u00e8m theo t\u1eeb \u201c\u0110\u01b0\u1ee3c t\u00e0i tr\u1ee3\u201d \u2014 th\u1ef1c s\u1ef1 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a thi\u1ebft l\u1eadp l\u1edbn h\u01a1n do c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o t\u1ea1o ra, \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 chi\u1ebfn d\u1ecbch.<\/span><\/p>\n<p><span>B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong vi\u1ec7c t\u1ea1o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00e0 t\u1ea1o m\u1ed9t chi\u1ebfn d\u1ecbch \u0111\u1ec3 ch\u00fang t\u1ed3n t\u1ea1i b\u00ean trong.\u00a0C\u1ea5u tr\u00fac c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch v\u00e0 c\u00e1c qu\u1ea3ng c\u00e1o Facebook t\u01b0\u01a1ng \u1ee9ng c\u1ee7a n\u00f3, tr\u00f4ng gi\u1ed1ng nh\u01b0 sau:<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-2045 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-06-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-06\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-06-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-06-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-06-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-06.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<p><span>Trong m\u1ed7i chi\u1ebfn d\u1ecbch l\u00e0 m\u1ed9t t\u1eadp h\u1ee3p qu\u1ea3ng c\u00e1o.\u00a0<\/span><span>\u0110\u00e2y l\u00e0 n\u01a1i b\u1ea1n ch\u1ecdn \u0111\u1ed1i t\u01b0\u1ee3ng, ng\u00e2n s\u00e1ch v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau, c\u0169ng nh\u01b0 qu\u1ea3ng c\u00e1o m\u00e0 ng\u01b0\u1eddi d\u00f9ng s\u1ebd th\u1ea5y.\u00a0<\/span><span>M\u1ed9t chi\u1ebfn d\u1ecbch duy nh\u1ea5t c\u00f3 th\u1ec3 ch\u1ee9a nhi\u1ec1u t\u1eadp h\u1ee3p qu\u1ea3ng c\u00e1o, cho ph\u00e9p b\u1ea1n ki\u1ec3m tra nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng v\u00e0 qu\u1ea3ng c\u00e1o ri\u00eang l\u1ebb v\u1edbi nhau \u0111\u1ec3 t\u00ecm ra t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o \u0111\u00f3.<\/span><\/p>\n<h3 id=\"12\"><span class=\"ez-toc-section\" id=\"Buoc_5_Thiet_lap_bo_quang_cao_dau_tien_cua_ban\"><\/span><span>B\u01b0\u1edbc 5: Thi\u1ebft l\u1eadp b\u1ed9 qu\u1ea3ng c\u00e1o \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea1n<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Sau khi ch\u1ecdn m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n, Facebook h\u01b0\u1edbng b\u1ea1n \u0111\u1ebfn c\u1ea5p \u0111\u1ed9 \u0111\u1eb7t qu\u1ea3ng c\u00e1o, n\u01a1i b\u1ea1n s\u1ebd c\u00f3 c\u01a1 h\u1ed9i ch\u1ecdn:<\/span><\/p>\n<ol>\n<li><span>\u0110\u1ed1i t\u01b0\u1ee3ng b\u1ea1n mu\u1ed1n nh\u1eafm m\u1ee5c ti\u00eau<\/span><\/li>\n<li><span>Ng\u00e2n s\u00e1ch b\u1ea1n mu\u1ed1n chi ti\u00eau<\/span><\/li>\n<li><span>V\u1ecb tr\u00ed \u0111\u1eb7t qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n trong m\u1ea1ng l\u01b0\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a Facebook.<\/span><\/li>\n<\/ol>\n<p><span>B\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u cung c\u1ea5p th\u00eam th\u00f4ng tin v\u1ec1 lo\u1ea1i s\u1ef1 ki\u1ec7n m\u00e0 b\u1ea1n mu\u1ed1n Facebook t\u1ed1i \u01b0u h\u00f3a, t\u00f9y thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 g\u00ec.\u00a0V\u00ed d\u1ee5: n\u1ebfu b\u1ea1n ch\u1ecdn Chuy\u1ec3n \u0111\u1ed5i, v\u1edbi hy v\u1ecdng nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u doanh s\u1ed1 h\u01a1n tr\u00ean trang web c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i ch\u1ecdn lo\u1ea1i s\u1ef1 ki\u1ec7n chuy\u1ec3n \u0111\u1ed5i m\u00e0 b\u1ea1n hy v\u1ecdng, trong ph\u1ea7n b\u1ed9 qu\u1ea3ng c\u00e1o:<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-2035 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-07-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-07\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-07-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-07-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-07-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-07.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<h3 id=\"13\"><span class=\"ez-toc-section\" id=\"Buoc_6_Chon_quang_cao_cua_ban_quang_cao_cua_ban\"><\/span><span>B\u01b0\u1edbc 6: Ch\u1ecdn qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n (qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n)<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>B\u01b0\u1edbc cu\u1ed1i c\u00f9ng trong vi\u1ec7c t\u1ea1o c\u00e1ch qu\u1ea3ng c\u00e1o Facebook hi\u1ec7u qu\u1ea3 c\u1ee7a b\u1ea1n l\u00e0 \u0111\u1ebfn v\u1edbi qu\u1ea3ng c\u00e1o \u2014 ch\u00ednh qu\u1ea3ng c\u00e1o.<\/span><\/p>\n<p><span>Qu\u1ea3ng c\u00e1o tr\u00ean Facebook kh\u00e1 kh\u00e1c bi\u1ec7t so v\u1edbi qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng v\u00e0 c\u00f3 t\u1eadp h\u1ee3p c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t ri\u00eang cho\u00a0<\/span><a href=\"https:\/\/www.shopify.com\/blog\/facebook-ad-creative\" target=\"_blank\" rel=\"noopener noreferrer\"><span>qu\u1ea3ng c\u00e1o Facebook<\/span><\/a><span>\u00a0th\u1ef1c s\u1ef1 chuy\u1ec3n \u0111\u1ed5i.<\/span><\/p>\n<p><span>Khi t\u1ea1o qu\u1ea3ng c\u00e1o, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c cung c\u1ea5p t\u00f9y ch\u1ecdn \u0111\u1ec3 ch\u1ecdn trang doanh nghi\u1ec7p Facebook v\u00e0 \/ ho\u1eb7c t\u00e0i kho\u1ea3n Instagram s\u1ebd hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.\u00a0L\u1ee3i \u00edch ph\u1ee5 n\u00e0y l\u00e0 c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi \u0111\u1ec3 t\u0103ng nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, ngay c\u1ea3 khi \u0111\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch t\u1ed5ng th\u1ec3 c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2036 aligncenter\" src=\"http:\/\/truongphong.net\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-08-350x350.png\" alt=\"cach-quang-cao-facebook-hieu-qua-08\" width=\"350\" height=\"350\" srcset=\"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-08-350x350.png 350w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-08-150x150.png 150w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-08-768x768.png 768w, https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-content\/uploads\/2022\/04\/cach-quang-cao-facebook-hieu-qua-08.png 1080w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/p>\n<h3 id=\"14\"><span class=\"ez-toc-section\" id=\"Buoc_7_Toi_uu_hoa_cac_chien_dich_Facebook_cua_ban\"><\/span><span>B\u01b0\u1edbc 7: T\u1ed1i \u01b0u h\u00f3a c\u00e1c chi\u1ebfn d\u1ecbch Facebook c\u1ee7a b\u1ea1n<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span>Thi\u1ebft l\u1eadp chi\u1ebfn d\u1ecbch tr\u00ean Facebook l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean quan tr\u1ecdng, nh\u01b0ng h\u1ecdc c\u00e1ch theo d\u00f5i hi\u1ec7u su\u1ea5t v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch theo th\u1eddi gian l\u00e0 c\u1ea7n thi\u1ebft n\u1ebfu b\u1ea1n mu\u1ed1n th\u00e0nh c\u00f4ng tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y.\u00a0Th\u00f4ng th\u01b0\u1eddng, b\u1ea1n s\u1ebd mu\u1ed1n \u0111\u0103ng k\u00fd qu\u1ea3ng c\u00e1o tr\u00ean Facebook c\u1ee7a m\u00ecnh \u00edt nh\u1ea5t m\u1ed9t l\u1ea7n m\u1ed7i ng\u00e0y (th\u1eadm ch\u00ed th\u01b0\u1eddng xuy\u00ean h\u01a1n khi b\u1ea1n t\u0103ng chi ti\u00eau c\u1ee7a m\u00ecnh).<\/span><\/p>\n<p><span>B\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i \u0111\u1ed1i v\u1edbi nh\u1eafm m\u1ee5c ti\u00eau ho\u1eb7c t\u1eaft qu\u1ea3ng c\u00e1o n\u1ebfu b\u1ea1n kh\u00f4ng th\u1ea5y mua h\u00e0ng sau m\u1ed9t ng\u00e0y, nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ki\u00ean nh\u1eabn.<\/span><\/p>\n<p><span>c\u00e1ch qu\u1ea3ng c\u00e1o Facebook hi\u1ec7u qu\u1ea3 c\u1ea7n th\u1eddi gian \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a \u0111\u1ec3 thu\u1eadt to\u00e1n c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u ai quan t\u00e2m nh\u1ea5t \u0111\u1ebfn nh\u1eefng g\u00ec b\u1ea1n \u0111ang b\u00e1n. N\u1ebfu b\u1ea1n kh\u00f4ng ch\u1eafc m\u00ecnh c\u00f3 n\u00ean t\u1eaft qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh hay kh\u00f4ng,\u00a0<\/span><strong><span>h\u00e3y th\u1eed \u0111\u1ee3i cho \u0111\u1ebfn khi qu\u1ea3ng c\u00e1o nh\u1eadn \u0111\u01b0\u1ee3c \u00edt nh\u1ea5t 1.000 l\u1ea7n hi\u1ec3n th\u1ecb<\/span><\/strong><span>\u00a0tr\u01b0\u1edbc khi \u0111\u1ea7u t\u01b0 th\u00eam ho\u1eb7c t\u1eaft qu\u1ea3ng c\u00e1o \u0111\u1ec3 th\u1eed nghi\u1ec7m \u0111i\u1ec1u g\u00ec \u0111\u00f3 m\u1edbi.<\/span><\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/truongphong.net\/khung-gio-vang-dang-bai-tren-mang-xa-hoi-la-gi\/\">Khung gi\u1edd v\u00e0ng \u0111\u0103ng b\u00e0i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 g\u00ec?<\/a><\/strong><\/p>\n<p>C\u1ea3m \u01a1n c\u00e1c b\u1ea1n \u0111\u00e3 \u0111\u1ecdc b\u00e0i vi\u1ebft. Ch\u00fac c\u00e1c b\u1ea1n bi\u1ebft c\u00e1ch qu\u1ea3ng c\u00e1o facebook hi\u1ec7u qu\u1ea3 v\u00e0 thu v\u1ec1 nhi\u1ec1u l\u1ee3i nhu\u1eadn nh\u00e9.<\/p>\n<p>Theo d\u00f5i Fanpage Facebook\u00a0<strong>EDB Agency<\/strong>\u00a0\u0111\u1ec3 c\u1eadp nh\u1eadt nhi\u1ec1u tin t\u1ee9c m\u1edbi<a href=\"https:\/\/www.facebook.com\/EDBAgency\" target=\"_blank\" rel=\"noopener\">\u00a0<em><strong>t\u1ea1i \u0111\u00e2y<\/strong><\/em>\u00a0<\/a>nh\u00e9!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong h\u01b0\u1edbng d\u1eabn d\u00e0nh cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u n\u00e0y, ch\u00fang ta s\u1ebd xem x\u00e9t \u0111i\u1ec1u g\u00ec khi\u1ebfn Facebook tr\u1edf th\u00e0nh m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o ph\u1ed5 bi\u1ebfn v\u1edbi r\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u v\u00e0 h\u01b0\u1edbng d\u1eabn b\u1ea1n t\u1eebng b\u01b0\u1edbc v\u1ec1 c\u00e1ch thi\u1ebft l\u1eadp chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Facebook (c\u00e1ch qu\u1ea3ng c\u00e1o facebook hi\u1ec7u qu\u1ea3) \u0111\u1ec3&#8230;<\/p>\n","protected":false},"author":4,"featured_media":2038,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[40,41,39,18],"tags":[86],"_links":{"self":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/posts\/2017"}],"collection":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/comments?post=2017"}],"version-history":[{"count":0,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/posts\/2017\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/media\/2038"}],"wp:attachment":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/media?parent=2017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/categories?post=2017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/tags?post=2017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}