{"id":1949,"date":"2022-04-17T22:57:34","date_gmt":"2022-04-17T15:57:34","guid":{"rendered":"https:\/\/truongphong.net\/?p=1949"},"modified":"2022-04-17T22:57:34","modified_gmt":"2022-04-17T15:57:34","slug":"5-ly-do-tai-sao-ban-nen-su-dung-email-noi-bo","status":"publish","type":"post","link":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/5-ly-do-tai-sao-ban-nen-su-dung-email-noi-bo\/","title":{"rendered":"5 l\u00fd do t\u1ea1i sao b\u1ea1n n\u00ean s\u1eed d\u1ee5ng email n\u1ed9i b\u1ed9"},"content":{"rendered":"

Kh\u00f4ng ph\u1ea3i m\u1ecdi th\u00f4ng tin li\u00ean l\u1ea1c \u0111\u1ec1u c\u1ea7n \u0111\u01b0\u1ee3c g\u1eedi qua <\/span><\/span><\/span><\/span>email<\/span><\/span><\/span><\/span><\/strong><\/a>. Nh\u01b0ng ch\u1eafc ch\u1eafn c\u00f3 m\u1ed9t s\u1ed1 l\u1ee3i \u00edch khi s\u1eed d\u1ee5ng k\u00eanh n\u00e0y nh\u01b0 m\u1ed9t ph\u1ea7n c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c giao d\u1ecbch n\u1ed9i b\u1ed9 c\u1ee7a b\u1ea1n. B\u00ean c\u1ea1nh c\u00e1c c\u00f4ng c\u1ee5 giao ti\u1ebfp x\u00e3 h\u1ed9i, \u1ee9ng d\u1ee5ng d\u00e0nh cho nh\u00e2n vi\u00ean v\u00e0 m\u1ea1ng n\u1ed9i b\u1ed9 c\u1ee7a nh\u00e2n vi\u00ean, c\u00e1c chuy\u00ean gia li\u00ean l\u1ea1c n\u1ed9i b\u1ed9 n\u00ean hi\u1ec3u th\u1eddi \u0111i\u1ec3m g\u1eedi email n\u1ed9i b\u1ed9 l\u00e0 h\u1ee3p l\u00fd.<\/span><\/span><\/span><\/span><\/p>\n

\"email-noi-bo-1\"
H\u01a1n 265 t\u1ef7 email \u0111\u01b0\u1ee3c g\u1eedi m\u1ed7i ng\u00e0y.<\/span><\/span><\/figcaption><\/figure>\n

1. Email c\u00f3 t\u1ea7m quan tr\u1ecdng l\u1edbn h\u01a1n \u0111\u01b0\u1ee3c nh\u1eadn th\u1ee9c<\/span><\/span><\/span><\/span><\/h2>\n

Nh\u00ecn chung, c\u00e1c nh\u00e2n vi\u00ean nh\u1eadn th\u1ea5y th\u00f4ng tin li\u00ean l\u1ea1c qua email c\u00f3 t\u1ea7m quan tr\u1ecdng cao h\u01a1n so v\u1edbi c\u00e1c tin nh\u1eafn \u0111\u01b0\u1ee3c g\u1eedi qua c\u00e1c k\u00eanh kh\u00e1c. Email n\u1ed9i b\u1ed9 l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c giao ti\u1ebfp truy\u1ec1n th\u1ed1ng h\u01a1n ho\u1eb7c v\u00ec vi\u1ec7c l\u01b0u ho\u1eb7c l\u01b0u tr\u1eef tin nh\u1eafn d\u1ec5 d\u00e0ng \u0111\u1ec3 tham kh\u1ea3o trong t\u01b0\u01a1ng lai.<\/span><\/span><\/span><\/span><\/p>\n

\u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi giao ti\u1ebfp n\u1ed9i b\u1ed9, email l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tuy\u1ec7t v\u1eddi \u0111\u1ec3 s\u1eed d\u1ee5ng c\u00f9ng v\u1edbi c\u00e1c k\u00eanh th\u01b0 t\u00edn kh\u00e1c, \u0111\u1eb7c bi\u1ec7t khi \u0111\u01b0a v\u00e0o c\u00e1c c\u1eadp nh\u1eadt quan tr\u1ecdng, th\u00f4ng b\u00e1o c\u1ee7a c\u00f4ng ty ho\u1eb7c c\u00e1c thay \u0111\u1ed5i trong quy tr\u00ecnh. Nh\u00e2n vi\u00ean s\u1ebd ti\u1ebfp t\u1ee5c m\u1edf email c\u1ee7a b\u1ea1n n\u1ebfu b\u1ea1n ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng k\u00eanh d\u00e0nh ri\u00eang cho nh\u1eefng tin nh\u1eafn quan tr\u1ecdng n\u00e0y. Tuy nhi\u00ean, ngay sau khi b\u1ea1n b\u1eaft \u0111\u1ea7u g\u1eedi nh\u1eefng email “l\u00f4ng b\u00f4ng”, s\u1ef1 g\u1eafn b\u00f3 c\u1ee7a nh\u00e2n vi\u00ean s\u1ebd gi\u1ea3m xu\u1ed1ng.<\/span><\/span><\/span><\/span><\/p>\n

2. B\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n \u0111o\u1ea1n email n\u1ed9i b\u1ed9 c\u1ee7a m\u00ecnh cho c\u00e1c nh\u00f3m nh\u00e2n vi\u00ean c\u1ee5 th\u1ec3<\/span><\/span><\/span><\/span><\/h2>\n

S\u1eed d\u1ee5ng ph\u00e2n kh\u00fac \u0111\u1ed1i t\u01b0\u1ee3ng l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch d\u1ec5 nh\u1ea5t \u0111\u1ec3 tr\u00e1nh qu\u00e1 t\u1ea3i k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 g\u1eedi th\u01b0 r\u00e1c cho nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1c th\u00f4ng tin li\u00ean l\u1ea1c kh\u00f4ng li\u00ean quan. Email n\u1ed9i b\u1ed9 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00e1c nh\u00f3m nh\u00e2n vi\u00ean kh\u00e1c nhau d\u1ef1a tr\u00ean c\u00e1c thu\u1ed9c t\u00ednh nh\u01b0 ch\u1ee9c danh ho\u1eb7c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c. B\u1eb1ng c\u00e1ch \u0111\u1ea3m b\u1ea3o tin nh\u1eafn c\u1ee7a b\u1ea1n c\u00f3 li\u00ean quan. Do \u0111\u00f3, b\u1ea1n t\u0103ng kh\u1ea3 n\u0103ng nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n s\u1ebd \u0111\u1ecdc v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n.<\/span><\/span><\/span><\/span><\/p>\n

\"email-noi-bo-2\"
62% t\u1ea5t c\u1ea3 c\u00e1c email l\u00e0 kh\u00f4ng quan tr\u1ecdng.<\/span><\/span><\/figcaption><\/figure>\n

3. Th\u1eadt d\u1ec5 d\u00e0ng \u0111\u1ec3 hi\u1ec3u c\u00e1c email n\u1ed9i b\u1ed9 c\u1ee7a b\u1ea1n \u0111ang ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o<\/span><\/span><\/span><\/span><\/h2>\n

N\u1ebfu b\u1ea1n g\u1eedi email n\u1ed9i b\u1ed9 c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u1ed9t nh\u00e0 cung c\u1ea5p nh\u01b0 email<\/span><\/span><\/span>HubSpot<\/span><\/span><\/span><\/a><\/strong>,<\/span><\/span><\/span>MailChimp<\/span><\/span><\/span><\/a><\/strong> ho\u1eb7c <\/span><\/span><\/span>Staffbase<\/span><\/span><\/span><\/a><\/strong>, b\u1ea1n c\u00f3 th\u1ec3 theo d\u00f5i s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c l\u1ea7n g\u1eedi email. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m d\u1eef li\u1ec7u nh\u01b0 t\u1ef7 l\u1ec7 m\u1edf v\u00e0 nh\u1ea5p chu\u1ed9t. B\u00e1o c\u00e1o c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u1ea1o \u0111\u1ec3 cho bi\u1ebft c\u00e1c nh\u00f3m nh\u00e2n vi\u00ean kh\u00e1c nhau \u0111ang t\u01b0\u01a1ng t\u00e1c nh\u01b0 th\u1ebf n\u00e0o v\u1edbi email c\u1ee7a b\u1ea1n. Th\u00f4ng tin nh\u01b0 v\u1eady c\u00f3 th\u1ec3 gi\u00fap cung c\u1ea5p th\u00f4ng tin cho c\u00e1c chi\u1ebfn d\u1ecbch email trong t\u01b0\u01a1ng lai, cho ph\u00e9p b\u1ea1n ti\u1ebfp t\u1ee5c c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng giao ti\u1ebfp c\u1ee7a m\u00ecnh.<\/span><\/span><\/span><\/span><\/p>\n

4. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i b\u1ed9 \u0111\u1ec3 th\u00fac \u0111\u1ea9y s\u1ef1 v\u1eadn \u0111\u1ed9ng c\u1ee7a nh\u00e2n vi\u00ean<\/span><\/span><\/span><\/span><\/h2>\n

T\u1ea1o email h\u1ea5p d\u1eabn v\u00e0 th\u00fa v\u1ecb v\u1edbi th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i b\u1ed9 c\u1ee7a b\u1ea1n v\u00e0 \u0111i\u1ec1u ch\u1ec9nh ch\u00fang v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a c\u00f4ng ty l\u00e0 m\u1ed9t kh\u1edfi \u0111\u1ea7u tuy\u1ec7t v\u1eddi cho b\u1ea5t k\u1ef3 ch\u01b0\u01a1ng tr\u00ecnh v\u1eadn \u0111\u1ed9ng nh\u00e2n vi\u00ean n\u00e0o. C\u00f9ng v\u1edbi c\u00e1c k\u00eanh th\u01b0 t\u00edn kh\u00e1c, email n\u1ed9i b\u1ed9 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tuy\u1ec7t v\u1eddi \u0111\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 chia s\u1ebb th\u00f4ng \u0111i\u1ec7p c\u1ee7a c\u00f4ng ty v\u00e0 \u0111\u1ea3m b\u1ea3o n\u00f3 g\u00e2y \u0111\u01b0\u1ee3c ti\u1ebfng vang v\u1edbi nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n.<\/span><\/span><\/span><\/span><\/p>\n

\"email-noi-bo-3\"
28% tu\u1ea7n l\u00e0m vi\u1ec7c \u0111\u01b0\u1ee3c d\u00e0nh \u0111\u1ec3 \u0111\u1ecdc v\u00e0 tr\u1ea3 l\u1eddi email.<\/span><\/span><\/figcaption><\/figure>\n

5. Kh\u1ea3o s\u00e1t xung qua email n\u1ed9i b\u1ed9 t\u1ea1o ra cu\u1ed9c \u0111\u1ed1i tho\u1ea1i hai chi\u1ec1u v\u1edbi nh\u00e2n vi\u00ean<\/span><\/span><\/span><\/span><\/h2>\n

Ph\u1ea3n h\u1ed3i c\u1ee7a nh\u00e2n vi\u00ean l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft khi c\u1ea3i ti\u1ebfn v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c quy tr\u00ecnh n\u1ed9i b\u1ed9 c\u1ee7a c\u00f4ng ty. B\u1ea1n c\u00f3 th\u1ec3 nh\u00fang c\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t xung v\u00e0o email v\u00e0 chia s\u1ebb ch\u00fang tr\u1ef1c ti\u1ebfp v\u1edbi nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c ph\u1ea3n h\u1ed3i tr\u1ef1c ti\u1ebfp v\u1ec1 nh\u1eefng g\u00ec b\u1ea1n \u0111ang chia s\u1ebb v\u00e0 t\u00ecm hi\u1ec3u \u0111i\u1ec1u g\u00ec \u0111ang th\u1ef1c s\u1ef1 di\u1ec5n ra trong t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n.<\/span><\/span><\/span><\/span><\/p>\n

Kh\u00e1m ph\u00e1 th\u00eam v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a email n\u1ed9i b\u1ed9<\/span><\/span><\/span><\/span><\/h2>\n

N\u1ebfu b\u1ea1n mu\u1ed1n t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng email nh\u01b0 m\u1ed9t k\u00eanh giao ti\u1ebfp hi\u1ec7u qu\u1ea3, h\u00e3y xem S\u00e1ch \u0111i\u1ec7n t\u1eed<\/span><\/span><\/span>Re-think Emails<\/span><\/span><\/span><\/a><\/strong>.<\/span><\/span><\/span><\/span><\/p>\n

Mong r\u1eb1ng nh\u1eefng chia s\u1ebb v\u1ec1 email n\u1ed9i b\u1ed9 c\u1ee7a <\/span><\/span><\/span><\/span>ch\u00fang t\u00f4i<\/span><\/span><\/span><\/span><\/a> s\u1ebd c\u00f3 \u00edch \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Theo d\u00f5i <\/span><\/span><\/span><\/span>ch\u00fang t\u00f4i<\/span><\/span><\/span><\/span><\/a> \u0111\u1ec3 c\u00f3 nhi\u1ec1u th\u00f4ng tin b\u1ed5 \u00edch c\u00f9ng nh\u1eefng chia s\u1ebb \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt m\u1edbi m\u1ed7i ng\u00e0y.<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Kh\u00f4ng ph\u1ea3i m\u1ecdi th\u00f4ng tin li\u00ean l\u1ea1c \u0111\u1ec1u c\u1ea7n \u0111\u01b0\u1ee3c g\u1eedi qua email. Nh\u01b0ng ch\u1eafc ch\u1eafn c\u00f3 m\u1ed9t s\u1ed1 l\u1ee3i \u00edch khi s\u1eed d\u1ee5ng k\u00eanh n\u00e0y nh\u01b0 m\u1ed9t ph\u1ea7n c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c giao d\u1ecbch n\u1ed9i b\u1ed9 c\u1ee7a b\u1ea1n. B\u00ean c\u1ea1nh c\u00e1c c\u00f4ng c\u1ee5 giao ti\u1ebfp x\u00e3 h\u1ed9i, \u1ee9ng d\u1ee5ng d\u00e0nh cho nh\u00e2n vi\u00ean v\u00e0 m\u1ea1ng…<\/p>\n","protected":false},"author":4,"featured_media":1955,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[40,41,39,18],"tags":[84],"_links":{"self":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/posts\/1949"}],"collection":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/comments?post=1949"}],"version-history":[{"count":0,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/posts\/1949\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/media\/1955"}],"wp:attachment":[{"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/media?parent=1949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/categories?post=1949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/giaodienwebsite.tgs.com.vn\/agency1\/wp-json\/wp\/v2\/tags?post=1949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}